Monthly Archives: January 2015

I Can’t Function Without My Coffee

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My Cup of Java Birthday Card is one of the many featured items in this great Etsy Treasury that showcases handmade gifts for the coffee lover.

I Can't Function Without My Coffee

This treasury is for all the coffee addicts who can't get enough!

I Love You More Than COFFEE - Sign

$25.00
Coffee Flour Sack Towel - Hand Towel - Kitchen Towel - Custom Tea Towel

$6.75
ON SALE owl coffee cozy hand embroidered felt, stocking stuffer

$15.00
Morning Joe - Organic Coffee Soap- Natural and Vegan - Skin Smoothing - Brightening - Reduces Inflammation - Gets Rid of Cellulite

$6.00
Coffee Beans - Pewter Earrings - Meditative Morning Roast, Breakfast, Kitchen, Jewelry

$16.95
Coffee is Always a Good Idea

$20.99
Set of 2 Embroidered Coffee Hoop Art Wall Hangings Decor Plaques ~ Kitchen Cafe Decor Decoration

$14.99
Wallace China Restaurant Ware Cup Saucer Sets, Desert Ware Pattern

$25.00
French Press "Bean Belt" Coffee Cozy - "Expresso Yourself"

$23.00
Simple, natural coffee bean necklace, aromatic. Fair Trade, Organic Beans.

$12.00
Cafe Coffee Lover - Lovin Mitt - Brown Latte Oven Mitt Pot Holder Trivet

$9.00
Handmade Greeting Card, Happy Birthday, Cup of Java, Chocolate Brown And Coffee

$6.00
Lavender Friendship Coasters, Coffee Coasters, Ceramic Tile Coasters, Cork Coasters, Handmade Coasters Set of 4

$20.00
Natural Coffee Body Scrub, Sugar Scrub, body scrub, natural body scrub, coffee body scrub, fair trade coffee scrub, coffee sugar scrub

$12.00
Coffee Rack- Metal Wall Hanging- Keys- Oven Mitts-

$24.50
I Like You a Latte Coffee Mug // Funny Coffee Cup // 11 oz Ceramic Mug

$15.00

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Gift Ideas for Valentine’s Day

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Need a gift for that special little someone on Valentine’s Day. Check out this adorable Etsy Treasury. I love the little sock monkey. He’s so adorable!

Handmade Valentines

Handmade Valentines Day gifts for kids or adults

Baby girl Valentines day dress red and white crochet long sleeves layette

$38.00
Girls Valentine Heart Shoes, Children's Hand Painted Pink Mary Janes, Baby and Toddler, Kids

$30.00
Valentine's Day LO-VE Twin Bodysuits Set, Great gift for Twins or siblings, the ORIGINAL lo-ve twin set

$46.00
Valentine's Day Dress Baby Toddler Girls Red Heart Boutique Clothing By Lucky Lizzy's

$42.00
Handmade Greeting Card, Friendship, Ruby Red Rose, Gray And Silver Foil, Die Cut

$6.00
Valentine Baby Bib - Hugs and Kisses Bib, XOX baby bib, custom baby bib, infant baby bib, girl bib, boy bib, cotton baby bib, handmade bib

$7.00
Valentine's Day Fairy Doll - OOAK Cloth Doll

$40.00
Red Rose Gold Heart keepsake box, mixed media jewelry box

$25.00
Valentines Day gift for him Valentines day organic lip balm party favor

$3.50
Statement Jewelry, Red Rose, Valentines Day, Rose Bracelet, Gift Idea, Pearl Bracelet, Weddings

£40.00
Ladies Adult Crochet Bucket Style Cloche Black with Hot Pink Hearts and Ribbon Valentines Hat Crocheted Handmade New

$24.99
Heart Earrings Valentine's Day , Long earrings , Brass and Tensha Beads Valentine's Day Gift

$15.90
Red and White Twisted Woven Headband

$5.00
Toddler Girls Dress: Fuchsia Pink with Batik Turquoise Blue Hearts, Long Sleeves (2T) Ready to Ship

$28.00
Valentine Sock Monkey Kid

$20.00
Childrens Valentines Cards Cat in Mini Size Set of Twelve, Kids Valentine's Day Cards, Classroom Valentine Card Set

$9.25

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My Etsy Shop, A Year In Review 2014

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Purple Polka Dots Designs by CnC

 

One of my goals for 2014 was to really focus on my Etsy Shop – Designs by CnC, by improving my SEO and photographs.  So I began the past year by researching many different articles, some of which I shared with you on my blog.  Referring back to my blog article, Etsy Shop Improvements, which I posted back on May 7, I am now able to take some time to review my stats for 2014.

 

 

Titles, Tags and Descriptions

One of the first changes that I made was to change my titles.  I researched other Etsy Shops that sold the same products as my store to see what tags were being used.  As I entered different search terms on Etsy, I noticed suggestions in the drop down menu.  These showed the most popular search terms used by visitors on Etsy.  So I made a note of these and included them into my tags.  I discovered that I was not using “handmade” in either my titles or tags.  An example of one of my new titles is “Handmade Greeting Card, Birthday, Lilac Geisha, Embossed Scroll”.  I repeated the title in both the description and also the tags.  For my particular situation, using “handmade”, “homemade” and “handcrafted” in my tags has really made a huge difference.

Photographs

Yet another change I made was in the quality and quantity of my photographs.  I wanted to brighten up my photos and also show more detail.  After all, when selling online, the customer is not actually able to hold my item in their hands so my photographs need to be clear and bright to get them to purchase the items.  So I did research and read several different articles about photography.  One of the most important things that I actually read was my owners manual for my camera.  I just began to experiment with different settings until I achieved the look I was after.  When selling on Etsy, you are allowed 5 spaces for photos.  On some of my listings, especially my oldest ones, I was not using all of them.  I was missing out on additional opportunities to win over my customers.  So I added some shots with close ups and with different angles.

Adding More Shop Listings

A big change for me this year was doubling the amount of listings in my shop.  I expanded my supply listings, adding about 30 listings for rubber stamps.  When I reached about 125 listings, I began to notice a rise in sales.  Having more items gives my customers additional variety from which to choose.  Customers are also now purchasing multiple items at a time.

Shop Arrangement

For the Christmas Season, I completely reorganized the arrangement of my shop.  With my colorful Christmas banner at the top of the page, I moved all of my Christmas merchandise to the first few pages of my shop.  It set a whole festive mood and looked just like you were walking into a Christmas Open House.  I received many compliments about the appearance of my shop, but most importantly, I was selling merchandise!

Results

So the question is, Did all of my research and hard work pay off?  The answer is yes.  I was able to triple my sales.  For 2013 – views 11,502; favorites 1,611; orders 47.  For 2014 – views 27,763; favorites 3,207; orders 125.  I made so many changes at the same time, I was not able to tell which one had the most impact.  My advice would be to perhaps make changes more gradually so you can better gauge the effectiveness of each change.  The more time and effort you devote to your Etsy Shop, the more you will get out of it.  I am constantly on the lookout for ways to improve both my shop and my talents as a greeting card designer.